Design, a powerful business driver

Post pandemic, the need is to design occupied spaces with more focus on individual experiences, social distancing, technological advances and innovations, health, safety and security. Similarly, client expectation of finished products and spaces have also changed. This means challenging traditional design narratives and requires architects, urban space planners, interior designers, communication designers, fashion designers and product designers to design concepts with technological intervention so as to create a healthy cultural climate, clean buildings and sustainable working environment both at home and at the workplace.

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This article was first published on the Indian Institute of Art & Design blog.

Photo by Adeolu Eletu on Unsplash